Join us as a Retail Partner

We are thrilled that you are exploring the possibility of carrying our products in your store. At Delugs, we are committed to seeking out the perfect retail partners to expand and distribute our offerings worldwide. We understand that many collectors and enthusiasts value the opportunity to experience our straps and products firsthand before making a purchase. Read on to learn more about becoming a retailer with us.

Not just a supplier, a Partner

Work with Us

At Delugs, we are uniquely positioned to offer you more than just being a supplier. We are open to exploring ways in which we can add value to your business.

Apply to be a Partner

Our Retail Partners

Extensive Product Range

Explore our extensive selection of over 400+ straps and accessories, consistently restocked to meet your needs. At Delugs, we are dedicated to innovation and continually push the boundaries with new concepts, materials, and processes. Our vision is to be the go-to brand for watch accessories internationally, serving consumers, retailers, and watch brands.

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Adding Value to Your Business

At Delugs, we believe that we're more than just a supplier; we're a strategic partner dedicated to enhancing your business. We offer valuable insights not only on strap selection but also on market sentiments, media content, and publicity strategies. Leveraging our online presence and audience, we can help bring customers into your stores.

Discover How

Your Journey With Us

We are committed to ensuring that your experience with us is smooth and pleasant. Your assigned account manager will be with you every step of the way, offering advice and support whenever needed. A typical retailer journey with us is as follows:

Understanding You

We take time to understand your needs and demands, because you know your business best.

Initial Ordering

After agreeing to an arrangement, we will proceed to signing and initial ordering.


Our operations team will proceed to pack and ship your items.

Subsequent Ordering

You can place subsequent orders at your own convenience through our website.

After-Sales Support

Don't worry if you encounter issues after placing your order. Refer to our Warranty & Return/Refund/Exchange Policy below.

Frequently Asked Questions

Why do I need a Business Account?

Logging into your business account will enable you to view the wholesale prices, check the status of your orders, see real-time availability of products, and access additional features and information that are exclusively available to our partners.

Sign up here

What are the B2B Prices and Quantities?

Our B2B prices and minimum order quantities vary depending on the product of interest. Please reach out to us using this form with more details and specifications. This will allow us to provide you with accurate pricing and quantity information tailored to your needs. Generally, we have adopted tiered B2B rates, where larger quantities result in greater discounts.

How does Ordering and Restocking work?

Purchase of the products can be made seamlessly at your own convenience through our webstore. Your assigned account manager will guide you through the ordering and restocking process. Feel free to reach out to us if you need additional support or assistance with your ordering and restocking needs.

What if the Products are Out of Stock?

For out-of-stock products, you will be able to place a backorder. We regularly restock our range of products. In cases where products are due to be discontinued, we will offer alternatives or creative solutions. Over time, we strive to maintain a healthy level of inventory to meet both our retailers' and retail customers' needs.

What are the Fulfilment and Shipping Time?


We process and fulfil all orders within a week.


We offer international shipping via DHL Express, and you can expect to receive your order within a week after fulfilment. In the unlikely event that your package is held or stopped by customs in your country, we will work with you and our courier to resolve any issues promptly.

What is your Warranty Policy?

For products sold through our retail partners, customers are to reach out to these retailers regarding warranty claims. Retailers will assess the product issue and make any necessary rectifications as part of their after-sales service.

If the products are assessed to be defective, retailers are to collate and reach out to us for reassessment and rectification, providing clear pictures and depictions of the issues.

Our standard remedial action would be to send a replacement product. In the event of product discontinuation, retailers can opt for a refund or similar products.

The following will not be accepted under warranty:

  • General wear and tear
  • Damage due to misuse, negligence, or intentional damage.
What are your Returns, Refunds and Exchange Policies?

Retailers are required to inspect the products for any defects or issues within 14 calendar days of order delivery. For defects or issues due to our error, we will cover the return shipping fee up to USD30 for international shipping.

Products are eligible for return, refund, or exchange within 21 calendar days, provided they are in unused condition. A restocking fee of 10% of the returned goods will apply, and retailers will be responsible for covering the cost of shipping.

What are your Payment Terms?

We require full payment upfront before shipment. Please reach out to your dedicated account manager if you need additional payment solutions or invoicing requirements.

Can I be the Exclusive Distributor for my City/Country?

To protect the interests of our existing retail partners and customers in your area, we will assess the proximity of your store to our current retailer partners. For exclusivity in your region, we have stringent conditions and criteria that retailers will have to fulfil, such as annual order quantities and the range of products they retail. This is to ensure that our brand and full product range are fairly represented and accessible to our customers in your area.

There are too many products, lug widths, and sizes. How do I know what to stock?

With our direct-to-consumer model, we have access to sales data that enables us to advise on the best-selling products in the right lug widths and sizes. If this is your first time working with a strap and accessories brand, we are able to recommend a starter kit to help kickstart the partnership. As retailers differ from one another in terms of their niche and customer base, only you, as the retailer, best know your customers. We are happy to provide insights to assist you with your decision-making process.

What should I do if I am still unable to find the details and information that I’m seeking?

Please reach out to our team using this form. More information and details can be found in the Retail Partners Agreement, and upon onboarding, our retail partners will be issued an Authorised Retail Partner Letter.

List of Retail Partners

Time Keeper (Kuwait)
Regal Watches & Jewellery (Qatar)
DXM Watch (Taiwan)
Overwrist (Thailand)
PRJKT8 (Bahrain)
Monards (Australia)
Watch Avenue (UAE)

Watch Collective (Singapore)
World of Watches 2 (Singapore)
Horology Matters (Philippines)
Indonesia Watch Exchange
GOAT LUXURY Jeweler (Germany)
Teddy Baldassarre (US)
WatchUS (Norway)

Urban Time Fit (South Korea)
WatchWise Marketplace (United Kingdom)
Arlington Watch Works (US)
Swiss Emporium (Australia)
Demetre Jewelers (US)
Le Petit Poussoir (France)
watch.strapbd (Bangladesh)

Alfahad Watch (Oman)
Eminere (Australia)
KC-PLC Taiwan (Taiwan)
Little Treasury (US)
Objectif Horlogerie (France)
Watchbandit (Germany)

be a delugs partner

Interested to work with us?

Apply to be a Partner